Dunstable College asked Performance Media to produce two recruitment videos, one to inform potential further education students and one to inform higher education recruits.
We decided to audition students as potential presenters for the further education video. From a list of a dozen enthusiastic 'would be' presenters, we selected a boy and a girl who in our view projected the raw enthusiasm and charisma which we felt characterized the college. The video was shot in the style of a conducted tour with our presenters acting as guides through the college. Already the video has been voted a big hit by school leavers who are Dunstable College's future FE students.
With the higher education video, also commissioned by Dunstable College, Performance Media decided to use the talents of local actor, Richard Mann. Richard is a very versatile actor who is used to working in theatre and education. As the 'face' of Dunstable College, Richard provides a very engaging and enthusiastic introduction for potential higher education students.